Sorority alumnae community unveils new website. Problem: No website presence. The community relied on social media (specifically Facebook) to share news and events. Not everyone is on social media. Narrative: The newly appointed alumnae officers identified the need for a robust plan to revitalize the local chapter. Fortunately, the chapter had some money saved up.…
SiteSpect Optimization Planning Guide Ebook created for SiteSpect for planning optimization, A/B testing and experimentation for companies looking to improve the digital customer experience. Adobe Creative CloudCopywritingPage Layout
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NBDC Communications Guide Internal guide for NBDC team members to understand the different options for NBDC communications available and to explain the procedures. Adobe Creative CloudCopywritingPage Layout
Omaha Steaks Narrative: Omaha Steaks, is a retailer of premium beef, seafood, and food gifts. The company is named after the city it was founded in, and its headquarters location, Omaha, Nebraska. I joined their Omaha Creative Group as a graphic designer to design their mail-order collateral. The hardest part for me, working for Omaha…
