Webinar: “Micro-Famous in 3 Months: The Real Estate YouTube Ad Formula You Need” In my role at Sierra Interactive, I developed an integrated, multi-channel post-webinar marketing campaign playbook (SOP) to maximize the value of Sierra’s webinars. The playbook was designed to extend audience engagement, drive lead generation, and repurpose the webinar content across multiple channels.…
SiteSpect Optimization Planning Guide Ebook created for SiteSpect for planning optimization, A/B testing and experimentation for companies looking to improve the digital customer experience. Adobe Creative CloudCopywritingPage Layout
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Nebraska Business Development Center | 2021 Business Awards The Nebraska Business Development Center (NBDC) at the University of Nebraska at Omaha (UNO) and a department of the College of Business Administration has an annual celebration honoring the winners of the NBDC Business Awards. The awards recognize NBDC clients who demonstrated business success through job creation…
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Background check company gets new, responsive site. Problem: Original site was built on a .NET platform that made it challenging for the non-developer to update simple text or content. Work had to be outsourced which was costly. The site was not responsive, navigation was disorganized, and call to actions were missing. Narrative: I joined One…
